PLATFORM CHOICES
Analogs Future -
Editorial:
What will you be faced with? The answers will give you reason to pause for a moment.
The Digital revolution is only in its embryonic stage in so far as Film Audio Post
Production is concerned. There is currently no commercial platform that is accepted
on a world wide basis. Thus in a sense it can be compared to the computer language
problem. The fact is that there is still no common computer language even after all these
years of Cobal, Xenix, Unix, MS DOS, Windows, Apple, and so on. These languages or
operating systems are evolving.
Traditionally film people whether on the production side or the exhibition side have
generally never invested in hardware with a short life span. Film and Video people are
very different in this respect..
The confusion in the cinema exhibition business is nothing less than outrageous for the
owner of a modern cinema. His fully equipped Cinema must have SONY, SDDS, DTS, and DOLBY
SRD, not to mention an Analog SVA system as well.
The majority of Cinemas in the USA and around the world are not capable of installing
digital system, as the auditorium walls were designed for analog sound, if they were
designed for acoustics at all.
New cinema construction is at a fast pace in every county in the world. The investment
required to construct a cinema that is capable of playing digital sound tracks is not
insignificant.
